Lois Ritarossi Lois Ritarossi

How to Drive Results: Optimism and Positivity

When your leadership team demonstrates optimism and positivity on a regular basis it lays the foundation for and reinforces a culture that breeds results. Optimism and positivity are the underlying goals of many corporate cultures.

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Lois Ritarossi Lois Ritarossi

Is There Discipline in Your Sales Process?

Many sales cycles are stalled. Whether your team is selling print, services, direct mail, software, equipment, or products, the current situation has many sales cycles stuck and delayed. Your sales team may be hearing from customers that decisions are on hold or postponed. Or they may be hearing nothing as prospects do not respond to emails and phone calls.

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Lois Ritarossi Lois Ritarossi

How’s Your Printing Company's Contingency Plan Working?

Companies of all sizes across all vertical markets are now in an uncertain and uncharted situation due to COVID-19. Many of you may have recently pulled out and used parts of your business continuity and contingency plans. And many of you have found gaps as staff have shifted to working from home.

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Lois Ritarossi Lois Ritarossi

Want to Really Engage Your Customers? Host an Event!

Customer events and open houses are fantastic opportunities for print service providers to demonstrate new capabilities and engage customers. No other promotional or marketing effort can match the impact of interacting with customers in-person at your facility. You’ll have the full attention of attendees and ample opportunities to show them the benefits of working with your firm.

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Lois Ritarossi Lois Ritarossi

Operations Overhaul – An Inkjet Journey

We recently assisted one of our customers with a major business evolution to inkjet. The company migrated from a cut-sheet toner printing environment to a continuous roll-fed inkjet platform. It’s a journey becoming common as clients demand the flexibility inkjet provides and printing companies scramble to respond.

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Publication Features

Lois publishes articles in these industry publications.