Operational excellence starts with a singular vision and a commitment to an extraordinary culture. Recently, I spoke with the director of logistics for a midwestern BlueCross BlueShield healthcare provider. The organization serves 2.1 million members. The manager leads a team of 21, providing printing, mailing and logistics services. His print team is comprised of five people who produce 2.9 million pieces of mail annually.

The director embraces the qualities of a servant leader. He demonstrates empathy, listening, stewardship to the organization and a commitment to the growth of people.

Sales enablement means getting the entire company to support the sales process, and celebrate wins by the entire company, not just the sales team.

Building trust is the foundational step to creating a plan for sales team motivation to maximize revenue. In my last article I shared ideas on changes in B2B selling and how sales leaders must understand individual motivations to successfully coach salespeople. With rapport and trust, sales leaders can motivate salespeople and improve sales results.

Owners of companies often ask me, ‘We have the best equipment and workflow, why can’t my sales team sell more?’

There are no easy answers to this question. Investing in an effective approach to motivate your sales team and create a company culture to support sales enablement can drive revenue growth.

The holiday season is upon us and 2024 is in sight. A new year, time for new thinking and new approaches. Do you have a defined plan to achieve specific goals in 2024? If your organization does not have a formal process for annual strategic planning, consider a conducting a strategic assessment for your print mail operation.

Fall is when many organizations finalize strategic plans and budgets for the coming year. What new ideas will you bring to your team and your organization? In Part Two of Leaders Driving Operational Excellence I will describe an approach to embrace three of the ten guiding principles of the Shingo Model from the Shingo Institute. The model focuses on the behavior of individuals and how to inspire teams which drives improved operational results.

As leaders, we focus on strategies to improve our leadership approach and increase value to our organizations. Striving for operational excellence is a worthy goal. As management guru Peter Drucker said, “only three things happen naturally in organizations: friction, confusion, and underperformance. Everything else requires leadership.”

I recently had the pleasure of speaking with four IPMA members on our Webinar: The Present and Future of In-Plant Print Mail Communications. You can view the replay here.

Our webinar panelists included Tammy Golden, Assistant Commissioner of Document Solutions at State of Tennessee and Mike Lincoln, State of Colorado Printer. In a recent IPMA blog, I shared how Tammy and Mike assessed their teams and services so they could adapt and grow. Both teams implemented changes and experienced growth in 2021. On the webinar, they shared how they are responding to staffing challenges and paper shortages while leveraging strong partnerships to meet their clients’ needs for printing and mailing.

The webinar included two additional speakers, Lauren Tarbet: Copy Supervisor, Pflugerville (Texas) Independent School District, and Danelle Clark, Enterprise Correspondence Technologies Manager, American Family Insurance.

A new year, time for new thinking and new approaches. While this coming January may feel different than others, it still is that time to pause and reflect and define the goals for the coming year.

If you don’t have a formal process for annual strategic planning, consider a strategic assessment.

Does everyone on your team know all the plays? It’s Fall. It’s football season. It’s fourth quarter. And for many companies it is the time for budgeting and strategic planning. Companies have both formal or informal processes for strategic planning and budget planning. Yet, few people get excited about the time spent in the planning process.